Objective
Build digital communication, branding, and online engagement skills.
Topics Covered
- Introduction to Digital Marketing
- Digital channels and communication strategies
- Social Media Platforms & Usage
- Workplace and professional applications
- Content Creation Basics
- Creating text, images, and simple video content
- Personal Branding & Online Presence
- Building a professional digital identity
- Search Engine Optimization (SEO) Fundamentals
- Online visibility and discoverability basics
Activity
Develop a basic professional online profile and digital content plan.