Public Relations Strategies & Media Management

Objective: Build and manage public image and media relations.

  1. PR Strategy Development
    • Planning and execution
  2. Media Relations
    • Collaborating with journalists and media outlets
  3. Press Releases & Public Statements
    • Writing and distribution
  4. Crisis Communication
    • Managing negative publicity
  5. Digital PR & Social Media
    • Online reputation management

Activity: Write a press release and crisis response plan

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